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MAZDA ANNOUNCES NOVEMBER SALES

- Consumers Seek Fuel Efficiency, Utility, Sportiness and Value through Mazda6 and CX-5 -

Dec 3, 2013

IRVINE, Calif., Dec. 3, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported November U.S. sales of 20,754 vehicles, representing a decrease of 4.3 percent versus last year. Year-to-date sales through November are up 4.5 percent versus last year, with 260,983 vehicles sold.

Key November sales notes:

  • Mazda6 flexed its muscle in November, 2013, with a 202.4 percent increase year-over-year (YOY) and 3,641 vehicles sold.  This is Mazda6's best November since 2011.
  • Mazda CX-5 didn't fall asleep after the turkey on Thanksgiving.  Posting its best November since launching in February of 2012, CX-5 accounted for a 50.1 percent increase YOY with 6,323 vehicles sold in November of 2013.
  • Consumers continue to demand fuel efficiency without the compromise of driving dynamics. Mazda's SKYACTIV® TECHNOLOGY accounted for 81 percent of total sales in the month of November.  SKYACTIV-Engines (2.0L and 2.5L) now come standard in Mazda3, Mazda6 and CX-5.
  • Mazda continues to battle inventory shortages on most carlines.  The all-new 2014 Mazda3 is the hardest hit by inventory challenges, but the spring 2014 opening of the company's new manufacturing plant in Salamanca, Mexico, will support increased demand for the model in the United States.

Mazda Motor de Mexico (MMdM) reported November sales of 3,098 vehicles, up 46 percent versus November of last year. 

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

   

Month-To-Date

Year-To-Date

                               
   

  Nov

 

   Nov

 

%

 

% MTD

    Nov

 

    Nov

 

%

 

% YTD

   

2013

 

2012

 

Change

 

DSR

2013

 

2012

 

Change

 

DSR

                               

Mazda2

 

724

 

2,495

 

(71.0)%

 

(72.1)%

10,529

 

16,348

 

(35.6)%

 

(35.1)%

Mazda3

 

7,756

 

9,841

 

(21.2)%

 

(24.2)%

97,044

 

113,064

 

(14.2)%

 

(13.6)%

Mazda5

 

667

 

1,284

 

(48.1)%

 

(50.1)%

12,717

 

11,738

 

8.3%

 

9.1%

Mazda6

 

3,641

 

1,204

 

202.4%

 

190.8%

39,273

 

32,372

 

21.3%

 

22.2%

MX-5 Miata

337

 

369

 

(8.7)%

 

(12.2)%

5,504

 

5,911

 

(6.9)%

 

(6.2)%

RX-8

     

-

 

N/A

 

N/A

1

 

79

 

(98.7)%

 

(98.7)%

CX-5

 

6,323

 

4,213

 

50.1%

 

44.3%

72,824

 

37,363

 

94.9%

 

96.3%

CX-7

 

-

 

-

 

N/A

 

N/A

-

 

11,327

 

(100.0)%

 

(100.0)%

CX-9

 

1,306

 

2,285

 

(42.8)%

 

(45.0)%

23,089

 

21,089

 

9.5%

 

10.3%

Tribute

 

-

 

-

 

N/A

 

N/A

2

 

502

 

(99.6)%

 

(99.6)%

                               

Total Vehicles

                         
                               

CARS

 

13,125

 

15,193

 

(13.6)%

 

(16.9)%

165,068

 

179,512

 

(8.0)%

 

(7.4)%

TRUCKS

 

7,629

 

6,498

 

17.4%

 

12.9%

95,915

 

70,281

 

36.5%

 

37.4%

                               

TOTAL

 

20,754

 

21,691

 

(4.3)%

 

(8.0)%

260,983

 

249,793

 

4.5%

 

5.2%

                               
                               

MEMO:

                             
                               

IMPORT CAR

13,124

 

13,989

 

(6.2)%

   

158,794

 

147,140

 

7.9%

   

IMPORT TRUCK

7,629

 

6,498

 

17.4%

   

95,913

 

69,779

 

37.5%

   

IMPORT TOTAL

20,753

 

20,487

 

1.3%

   

254,707

 

216,919

 

17.4%

   
                               

DOMESTIC CAR

1

 

1,204

 

(99.9)%

   

6,274

 

32,372

 

(80.6)%

   

DOMESTIC TRUCK

-

 

-

 

N/A

   

2

 

502

 

(99.6)%

   

DOMESTIC TOTALS

1

 

1,204

 

(99.9)%

   

6,276

 

32,874

 

(80.9)%

   

Selling Days

26

 

25

       

282

 

284

       

 

SOURCE Mazda North American Operations

For further information: Nick Beard, Mazda North American Operations, 949-727-6567, or Eric Booth, Mazda North American Operations, 949-727-6144

November Sales Release
(226 KB)

 

November Sales Results
(108 KB)

 

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