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MAZDA RECORDS BEST MAY SALES IN 18 YEARS

Jun 3, 2014

IRVINE, Calif., June 3, 2014 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported May U.S. sales of 29,731 vehicles, representing an increase of 22.5 percent versus last year. Year-to-date sales through May are up 6.4 percent versus last year, with 130,223 vehicles sold.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

"Despite the economy being anyone's guess these days, with GDP down and durable goods orders off, we see consumer confidence looking strong and shoppers turning into buyers, and the proof of this is the results we saw across the industry with May sales," said Ron Stettner, VP, Sales for MNAO. "At Mazda, Memorial Day was huge for us, and we feared a slowdown toward the end of the month that never happened."

Key May sales notes:

  • May of 2014 proved to be the best May of Mazda3 sales in four years (2010) with 10,682 vehicles sold and an increase of 19.6 percent YOY.
  • Mazda6 sales continued the record May performance marking the best May in eight years (2006) with 5,461 vehicles sold, representing an increase of 38.5 percent YOY.
  • Mazda CX-5 sales resulted in the best May ever with 9,291 vehicle sold, an increase of 30.3 percent YOY.
  • Mazda's SKYACTIV® TECHNOLOGY accounted for 85.6 percent of total sales in the month of May.
  • Mazda's Certified Pre-Owned (CPO) sales reported May sales of 3,661 vehicles, up 17.9 percent YOY. Year-to-date sales through May are up 18.0 percent with 17,194 vehicles sold.

Mazda Motor de Mexico (MMdM) reported May sales of 3,332 vehicles, up 15.0 percent versus May of last year. This is the best ever May and the 16th consecutive month of YOY growth for MMdM.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through more than 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

   

Month-To-Date

Year-To-Date

                               
   

May 

 

May 

 

%

 

% MTD

May 

 

May 

 

%

 

% YTD

   

2014

 

2013

 

Change

 

DSR

2014

 

2013

 

Change

 

DSR

                               

Mazda2

 

1,294

 

791

 

63.6%

 

57.5%

5,854

 

4,851

 

20.7%

 

20.7%

Mazda3

 

10,682

 

8,935

 

19.6%

 

15.1%

43,324

 

45,135

 

(4.0)%

 

(4.0)%

Mazda5

 

871

 

827

 

5.3%

 

1.4%

6,523

 

8,255

 

(21.0)%

 

(21.0)%

Mazda6

 

5,461

 

3,944

 

38.5%

 

33.3%

22,125

 

17,828

 

24.1%

 

24.1%

MX-5 Miata

 

530

 

672

 

(21.1)%

 

(24.1)%

2,251

 

2,519

 

(10.6)%

 

(10.6)%

RX-8

     

-

 

N/A

 

N/A

1

 

1

 

0.0%

 

0.0%

CX-5

 

9,291

 

7,128

 

30.3%

 

25.5%

42,332

 

31,199

 

35.7%

 

35.7%

CX-7

 

-

 

1

 

(100.0)%

 

(100.0)%

-

 

1

 

(100.0)%

 

(100.0)%

CX-9

 

1,602

 

1,972

 

(18.8)%

 

(21.8)%

7,812

 

12,657

 

(38.3)%

 

(38.3)%

Tribute

 

-

     

N/A

 

N/A

1

 

-

 

N/A

 

N/A

                               

Total Vehicles

                             
                               

CARS

 

18,838

 

15,169

 

24.2%

 

19.6%

80,078

 

78,589

 

1.9%

 

1.9%

TRUCKS

 

10,893

 

9,101

 

19.7%

 

15.3%

50,145

 

43,857

 

14.3%

 

14.3%

                               

TOTAL

 

29,731

 

24,270

 

22.5%

 

18.0%

130,223

 

122,446

 

6.4%

 

6.4%

                               
                               

MEMO:

                             
                               

IMPORT CAR

 

18,836

 

15,172

 

24.1%

   

99,584

 

60,761

 

63.9%

   

IMPORT TRUCK

 

10,893

 

9,101

 

19.7%

   

50,144

 

43,857

 

14.3%

   

IMPORT TOTAL

 

29,729

 

24,273

 

22.5%

   

149,728

 

104,618

 

43.1%

   
                               

DOMESTIC CAR

 

2

 

(3)

 

(166.7)%

   

6,275

 

33,850

 

(81.5)%

   

DOMESTIC TRUCK

 

-

 

-

 

N/A

   

1

 

-

 

N/A

   

DOMESTIC TOTALS

 

2

 

(3)

 

(166.7)%

   

6,276

 

33,850

 

(81.5)%

   

Selling Days

 

27

 

26

       

102

 

102

       

Logo - http://photos.prnewswire.com/prnh/20131205/MM28870LOGO

SOURCE Mazda North American Operations

For further information: Nick Beard, Mazda North American Operations, 949-727-6567, or Eric Booth, Mazda North American Operations, 949-727-6144

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