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Mazda and Fiat Sign Agreement for New Alfa Romeo Roadster
Jan 18, 2013
Further to the joint announcement of May 23, 2012, Mazda Motor Corporation (Mazda) and Fiat
Group Automobiles S.p.A. (Fiat) announced today the signing of the Final Agreement which will
see Mazda produce an open-top two-seater sports car for Fiat’s Alfa Romeo brand at its
Hiroshima, Japan, plant starting from 2015.
The new Alfa Romeo roadster will be developed for the global market, and will be based on the
architecture of the next generation Mazda MX-5. The agreement foresees for both Mazda and
Fiat to develop two differentiated, distinctly styled, iconic and brand-specific roadsters
featuring rear-wheel drive. The Mazda and Alfa Romeo variants will each be powered by
specific proprietary engines unique to each brand.
Through this contractual agreement, Mazda aims to enhance development and production
efficiency and revitalize enthusiasm for open-top two-seater sports cars around the world. For
Fiat, this collaboration will permit the company to deliver a modern interpretation of the classic
Alfa Romeo roadster utilizing the latest technical solutions, helping Alfa Romeo to achieve its
stated goals by 2016.
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For further information: Jeremy Barnes, Mazda North American Operations, 949-727-6844